You’ve made an interesting video, and now you need the views. It sure would be nice if your video went viral, right? Rewind! Wait just a minute because the best video advertising tips are found in how the video is produced. Everyone knows to share their videos on social media and various other outlets. There are some technical tips regarding the aftermath as well, but if you’re not getting the views you want, there is a good chance you need to rewind and focus on the production of the video first.
Personalizing your videos is a very important step, and there are many ways to make your videos more personal. Many people skip over this piece of advice when making videos for Internet marketing purposes, and you don’t want to make that mistake.
It’s best if you script your videos so that there is more planning involved. You can better define your call to action, and you can ensure that everything you wanted to include in the video is in play. You can also read YouTube’s video advertising help section here: https://support.google.com/youtube/answer/2375498?hl=en
Consider the setting for your video, and you need to come up with an overall plan. Are you going to do the speaking on camera, off camera, or are you going to use someone else for this role? As you can see there are some decisions and plans to be made prior to shooting the video.